Transactional marketing focuses on one-time sales transactions, while relational marketing emphasizes building long-term relationships with customers.
Transactional marketing is a short-term approach that focuses on individual sales transactions. It aims to maximize immediate sales and profits by emphasizing promotional tactics such as discounts, coupons, and limited-time offers. The primary goal of transactional marketing is to persuade customers to make a purchase and complete a transaction. However, it doesn't prioritize building long-term relationships with customers.
On the other hand, relational marketing takes a more strategic and long-term perspective. It aims to establish and nurture strong relationships with customers over time. Relational marketing focuses on customer satisfaction, loyalty, and retention. It involves activities such as personalized communication, customer service, and loyalty programs. By prioritizing customer relationships, relational marketing aims to create repeat business and generate customer advocacy.
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21 Dec The owner informed the accountant that he had taken sanitizer with a cost of R12 260.00 (excluding VAT) for his own use. 24 Dec Cash register till slips (16/12/2018 - 24/12/2018) for cash sales of: R44 464.00. Deposited 27 Dec 2018. 24 Dec The owner withdrew cash of R48 286.00 from the entity’s bank account to pay employee salaries. 6 FRK 121/122 Assignment Information 2022 29 Dec The owner instructed the accountant to calculate interest at 8% per annum on the balance owing by C Hemsworth which had been in arrears for 7 months at this date. 30 Dec An EFT of R6 000.00 was issued to the owner, for his personal cell phone account. 31 Dec A proof of payment via EFT was received for R600.00 from Martin Goodman Attorneys. Refer to letter received from the attorneys. 31 Dec Received an invoice from T Hardy for R4 020.00 in respect of office equipment purchased. The current residual value is estimated to be R1 020.00. 31 Dec Cash register till slips (27/12/2018 - 31/12/2018) for cash sales of: R64 108.00. Deposited 2 Jan 20X8. 31 Dec A direct deposit was received from Ragnarock Attorneys for R4 000.00 in respect of an amount that they collected for the account of L Loki. According to the accounting records, this amount had been written off as irrecoverable in a prior period. 31 Dec A EFT for R4 560.00 was issued for advertisements which appeared in local magazines during December 2018. 31 Dec Issued a credit sales invoice to R Downey for purchases of sanitizer R2 996.00. Invoice AB52 was subsequently received from H Cavill for the delivery costs of 10% (including VAT) on the value of the sanitizer sold to R Downey. 31 Dec Cash of R1 016.00 was withdrawn by the accountant from the entity’s bank account to re-instate the petty cash balance on hand to R1 600.00. 31 Dec Stan Lee, the owner has been discussing the sale of some office equipment with his close friend and they decided to finalise the deal before year-end. The equipment was initially purchased on 1 April 2015 for R16 000.00, and was sold to Tony Stark for R10 000.00 on 1 December 2018. No entry has been made for this transaction. Tony Stark is not registered as a VAT vendor, and agreed to pay the amount due before the end of June 2019. - All of the office equipment items on the asset register, except those purchased during the current year, were purchased and ready for use on 1 April 2015. - Office equipment is depreciated at 15% per annum in accordance with the reducing balance method. General Journal, Creditors ledger and Debtors Ledger ANSWER PLS.
General Journal, Creditors ledger, and Debtors Ledger are shown below.DateDetailsDebitCredit21 December 2018Consumables account - sanitizer purchased 14 119.00214 Inventory (Creditors) 14 119.0024 December 2018Bank account 48 286.00Owners drawings account 48 286.0024 December 2018Debtors account 44 464.00
Sales account 44 464.0029 December 2018Interest receivable account 800.00C Hemsworth account 800.0030 December 2018Owners drawings account 6 000.00Bank account 6 000.0031 December 2018Advertisement account 4 560.00Bank account 4 560.0031 December 2018Equipment account (including VAT) 4 020.00Input VAT account 560.00Creditors account (T Hardy) 4 580.0031 December 2018Sales account 2 996.00Debtors account (R Downey) 2 996.0031 December 2018Cost of sales account 299.60Input VAT account 26.40Consumables account 326.00(Invoice AB52 received from H Cavill)
31 December 2018Petty cash account 1 016.00Bank account 1 016.0025 February 2019Bank account 1 485.00Interest received account 35.00Debtors account (C Hemsworth) 1 450.00Creditors LedgerDateDetailsAmountAmountDateDetailsAmountAmount29 Dec 2018Interest charge 800.00C Hemsworth 800.0031 Dec 2018
Purchases 4 580.00T Hardy 4 580.00Debtors LedgerDateDetailsAmountAmount29 Dec 2018Interest 800.00C Hemsworth 800.0031 Dec 2018Sales 2 996.00R Downey 2 996.0031 Dec 2018Receipt 4 000.00L Loki 4 000.00
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Identify and discuss how the financing of the goods and services become critical in the chain of distribution. How would effectiveness and efficiency be inculcated in the chain of distribution and what are the impediments in such a system?
Financing of goods and services is critical in the distribution chain as it allows the chain to function and brings it all together. When there is no money, goods and services cannot move. Financing also enables producers to supply goods and services to wholesalers and distributors, which then enables the goods and services to be moved from the producer to the end consumer.
Effectiveness and efficiency can be inculcated in the distribution chain through various ways such as;1. Proper planning - this involves ensuring that the required resources such as transportation, warehouses, and personnel are available.2. Effective communication - the distribution chain involves several players.
It is therefore crucial that they communicate with each other effectively.3. Monitoring and Evaluation - Monitoring and evaluating the performance of the distribution chain helps identify areas that need improvement and also prevents challenges before they happen.
However, there are several impediments to an effective and efficient distribution chain. Some of these challenges include;1. Financial constraints - Distributors may lack enough funds to finance the distribution process.
2. Poor infrastructure - Lack of proper infrastructure like poor roads, electricity, and warehouses can hinder the movement of goods and services.3. Political instability - Political instability may disrupt the chain of distribution.
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A split-plot design is also known as a:
counterbalanced design
mixed design
Tukey HSD
block design
B. Mixed design. The term "split-plot" refers to the division of the main experimental units into subunits, each receiving different levels of treatment, making it a mixed design that incorporates both fixed and random factors.
A split-plot design is also known as a mixed design. In a split-plot design, different factors or treatments are applied to different levels of experimental units within the same experimental unit. This design is useful when certain factors are difficult or expensive to change for every experimental unit. It allows for a more efficient use of resources and reduces experimental error. The term "split-plot" refers to the division of the main experimental units into subunits, each receiving different levels of treatment, making it a mixed design that incorporates both fixed and random factors.
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The managers of Movies Plus, a large movie theater, want to practice third-degree price discrimination. The managers have learned that college students have an own price elasticity of demand of 4.0 for tickets at Movies Plus and adults have an own price elasticity of 2.0. If the managers have correctly determined the third-degree profit-maximizing price for adults is $10, what is the third-degree profit-maximizing price to charge students? Select one: A. $5.50 B. $12.00 C. $6.67 D. $15.00
Movies Plus, a big movie theatre, aims to practice third-degree price discrimination. The managers have studied that the college students have a price elasticity.
If the managers have accurately defined the third-degree profit-maximizing price for adults at this suggests that they have calculated the price that would enable them to sales by comparing the marginal costs of producing the additional ticket with the marginal revenue that each ticket sold can generate.
It implies that students are more responsive to a change in the price of tickets than the adult. Thus, a small change in the price of a ticket would have a more significant effect on the quantity demanded of the students than the adult.
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recently, a regional tuna conservation committee suggested a five-year moratorium on tuna fishing in the pacific ocean, based on a study of the tuna population. which of the following is not correct?
If left unregulated, the Tuna population will likely increase. Thus, option C is the correct option.
The statement that the Tuna population will likely increase if left unregulated is incorrect. The purpose of the suggested five-year moratorium on tuna fishing is to allow the tuna population to recover and prevent further depletion. If the population is already in decline, leaving it unregulated would not lead to an increase in the tuna population. The intention of the moratorium is to give the population time to replenish and ensure its long-term sustainability.
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Probably the full options are:
a. Reduced quotas on the number of Tuna that every fisher may capture would benefit the Tuna population.
b. Tuna are rival but not excludable.
c. If left unregulated, the Tuna population will likely increase.
d. The Tuna population is an example of the tragedy of the commons.
Select one of the Financial principles, explain it in your own words and comment on what you understand is the importance of that principle in the world of business. Then tell at least one of the classmates about their contribution. They must have an external reference, beyond the textbook and place the external reference in APA format.
According to a study by Harry Markowitz, a Nobel laureate in Economics, diversification can significantly reduce risk without sacrificing returns (Markowitz, 1952).
One financial principle that is crucial in the world of business is the principle of diversification. Diversification refers to the practice of spreading investments across a variety of assets or securities to reduce risk. It involves creating a portfolio that includes different types of investments, such as stocks, bonds, real estate, and commodities, across various industries and geographic locations.
The importance of diversification lies in its ability to minimize the impact of individual investment losses. By diversifying, a business can reduce the risk of losing a substantial portion of its investment due to the poor performance of a single asset or sector. Diversification helps to smooth out investment returns over time, as losses in one area may be offset by gains in another.
Furthermore, diversification provides an opportunity for businesses to capture potential upside gains in different areas. By spreading investments across various assets, they can participate in the growth of different industries and take advantage of diverse market conditions.
For instance, I would like to share this insight with my classmate, John. John has been investing heavily in the technology sector, primarily focusing on software companies. I believe he should consider diversifying his portfolio to mitigate the risk associated with having all his investments in a single sector.
According to a study by Harry Markowitz, a Nobel laureate in Economics, diversification can significantly reduce risk without sacrificing returns (Markowitz, 1952).
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currently the federal minimum wage is 7.25 should the federal government raise the minimum wage? why or why not?
How will this impact businesses and consumers? would there be any other things to vonsider if wages are raised?
Currently, the federal minimum wage is 7.25 should the federal government raise the minimum wage? why or why not?
How will this impact businesses and consumers? would there be any other things to consider if wages are raised?
Yes, the federal government should raise the minimum wage in order to provide a living wage for workers. The current minimum wage of $7.25 per hour has been in place since 2009, and it is no longer enough to cover basic living expenses
However, increasing the minimum wage would also have an impact on businesses and consumers. Businesses that employ minimum wage workers would see an increase in their labor costs, which could lead to higher prices for goods and services. Consumers would likely have to pay more for these goods and services, which could lead to a decrease in demand.
Additionally, there are other factors to consider if wages are raised. For example, some argue that raising the minimum wage could lead to job loss, as businesses may be forced to cut back on staff in order to offset the increased labor costs. Others argue that raising the minimum wage could lead to increased automation, as businesses look for ways to reduce their labor costs.
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Click to see additional instructions The nominal interest rate is 12%. The tax rate on nominal interest is 25%. The after tax nominal interest rate is
The nominal interest rate refers to the interest rate before adjusting for inflation, while the after-tax nominal interest rate refers to the real interest rate adjusted for taxes. Therefore, the after-tax nominal interest rate is calculated by subtracting the tax rate from the nominal interest rate and calculating the remaining amount.
For example, given a nominal interest rate of 12% and a tax rate of 25%, the after-tax nominal interest rate is calculated as follows:
After-tax nominal interest rate = (1 - tax rate) × nominal interest rate= (1 - 0.25) × 12%
= 0.75 × 12%
= 9%
Therefore, the after-tax nominal interest rate is 9%. The after-tax nominal interest rate is the rate of return on an investment after taxes have been paid.
The after-tax nominal interest rate is used to compare the relative profitability of different investment opportunities. For example, if two investment opportunities have the same nominal interest rate but different tax rates, the after-tax nominal interest rate can help determine which investment opportunity is more profitable.
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Suppose that in January a profit-maximizing firm has 25 employees. By February, the firm has decreased employment. One can infer that, when 25 employees are hired, theA) firm is losing market share.B) firm is minimizing losses.C) wage exceeds the value of the marginal product of labor.D) value of the marginal product of labor exceeds the wage
In this situation, one can infer that when 25 employees are hired, the value of the marginal product of labor exceeds the wage (option D).
What happens with the marginal product of labor in this case?When a profit-maximizing firm hires employees, it is based on the wage paid to them and the value they contribute to the company, which is the marginal product of labor.
If the value of the marginal product of labor exceeds the wage, it indicates that hiring additional employees is profitable for the firm. This is exactly the situation in the company described.
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