Explanation:
the factors or elements in a firm's immediate environment which affect its performance and decision-making; these elements include the firm's suppliers, competitors, marketing intermediaries, customers and publics.
hope this helped :)
a company has designed a new product and tested the prototype. what is the next step in product development?
Answer:
They have to test it before it can be put out on the market
A well written Business Plan allows you to define and specify the exact target customers.
A. True
B.False